“Holly has been instrumental in helping shape PA’s case study programme. She creates content focused on innovation, business and tech transformation across a wide number of industries and regularly interviews senior-level SMEs. She has a unique ability to distill technical information and create a digestible, compelling and insightful read. Holly is a pleasure to work with – I really value the enthusiasm and dedication she brings to each project.”

Phoebe Brookes
Content Marketing Manager, PA Consulting

“Holly has written articles for me in my capacity as the editor of the Journal of Marketing and as Director of The CMO Survey. At the Journal of Marketing, Holly takes academic articles and writes managerial versions that convey the essential points of the article while offering contemporary applications and case studies. This is challenging work that Holly conquers easily, efficiently, and independently. At The CMO Survey, Holly has been instrumental in helping to create topflight marketing articles published in the Harvard Business Review, Marketing News, and Forbes. She has very strong instincts for making ideas interesting and relevant in today’s fast changing business environment. Holly is creative and analytical—a rare combination. She is also well-read and brings a great deal of value to the articles we write. I recommend her without exception.”

Christine Moorman
Business Professor, Duke University

“Holly has been writing content for Vertiv for about nine months now and we are very happy to have her on our content marketing team. Holly provides strong content and does quality work. She is very quick with corrections and to provide project updates. I am impressed with her skill as an interviewer. She has familiarity with our industry, so she is always prepared and brings questions to interviews of our subject matter experts. She also sends us ideas on possible article topics which is very helpful. I highly recommend Holly for B2B content development especially for the digital infrastructure, tech industries.”

Vicki Frost
Global Director, Strategic Content and Campaigns, Vertiv

“Holly Larson can write for any audience, at any level, in any industry. I have worked with Holly on global marketing and communications initiatives for Fortune 500 companies for the past decade – and she always delivers.”

Patricia Jaramillo
CEO, Magnolia Communications
(C-level marketing and communications agency)

“Holly is a great resource for content development on emerging technology topics including IoT, AI and cloud computing. She’s a quick study, efficient with her time and responsive to feedback. Holly is a valuable contributor to our content marketing efforts, and we’re happy to have her on our team.”

Merry Ann Moore
Content Strategist, WE Communications
(Agency of record for Microsoft)

“Holly has supported me on developing content for a cloud technology client for over a year now. In that time she quickly demonstrated a rare acumen for turning the complex details of cloud technologies into insightful, compelling posts for business leaders. She also earned my trust to take on high-value posts, including content targeted at c-level audiences where it was critical to drive home the transformational value our clients’ IoT, AI and other intelligent solutions could deliver. Holly isn’t just a writer, either. She’s a strategic thinker who sees the bigger picture behind the posts she writes, and excels at brainstorming and developing new ideas to extend our storytelling activities efficiently and effectively. The value she brings to any content project is hard to beat.“

Shaan Khan
Senior Manager, Content Marketing, WE Communications 

“We’ve been delighted to work with Holly and Scribble Studio for more than 10 years. Holly has brought her creativity, energy and new ideas to countless projects, including product advertising, thought leadership, internal communications, online marketing and sales training. She works directly with multiple marketing and business clients to execute projects and maintains effective relationships across our organization. Holly is one of our favorite collaborators. When we hand off a project, we know that the results will be absolutely excellent.”

Patricia Lahepelto
Former Head of Communications at UPM Raflatac

“Holly has a knack for creating truly compelling content and understands what messaging that will resonate with an audience. Holly is also a wonderful interviewer. She takes time to really listen to customers and select the sound bites that represent the spirit of the story. I highly recommend her. She is such an asset to our team, and I look forward to continuing to work with her in the future.”

Mary Ryan Nicholson
Regional Marketing Manager (Hospitality), NCR Corporation

“Holly is a passionate marketing expert [who] can transform complex business solutions into C-level messaging with strong value propositions. For our start-up business in the US, she was able to quickly deliver marketing communications that could easily be adapted to integrate it into our regional marketing efforts. Would definitely recommend Holly if you are an emerging tech company looking to open markets.”

Linda Van Kampen
Former Vice President, Sales, Order2Cash

“I have worked with Holly on several targeted business to business marketing pieces now and have to say that it has been an absolute pleasure. Holly has the ability to grasp complex industry related topics and trends then facilitate the discussion on how to deliver our message to our targeted audience. Her diversity, flexibility and innovative thinking has allowed us to work on topics such as ethical pharmaceutical labeling solutions to global authentication and counterfeiting trends. I highly recommend Holly for any industry that is looking to develop targeted marketing initiatives and thought leadership driven campaigns.”

Trevor Richardson, Strategic Account Manager
Americas at UPM Raflatac

“Scribble Studio really understands technology and helps us articulate the strongest sales messages for how our RFID products and partnerships transform customer-facing and operational processes for industries such as retail, pharmaceuticals, and media, among others.”

Tiina Salminen
Communications Manager, UPRM RFID