Content Marketing Services
From marketing collateral to thought leadership, I’ve got you covered. You’re looking for a seasoned B2B and technology writer who can jump right in and hit the ground running. Welcome.
Here’s how I can help you.
My services include:
Executive Communications
- Interview VP to C-suite leaders and develop executive bylines, LinkedIn posts, and POVs
- Help create core messaging for organizations and new initiatives
- Build all content assets required to launch programs to key stakeholders
Blogging
- Propose stand-alone blog ideas or plan narrative arcs across a series of blogs
- Interview company subject matter experts for their perspectives
- Surface the business value of new trends and technologies
- Develop rapid-fire content to meet short deadlines
- Propose imagery or graphics to support content
- Edit to acceptance
Content Marketing Campaigns
- Help conceive ideas and marketing hooks for “top-of-the-funnel” campaigns
- Create a wide array of deliverables, including infographics, listicles, blogs, survey reports, corporate journalism, and more.
- Conceive ideas for visuals and work with graphic designers to develop the campaign look, deliverable design, and all supporting graphics
Thought Leadership
- Research topics and propose content themes/angles to make content stand out
- Do a deep dive on research to frame and outline the story
- Interview SMEs for insights and customers for case studies
- Cast a vision for where industry and technology are headed, aligned to company value propositions
- Conceive visuals to bring ideas to life and work with designers to execute
Content Repurposing
- Take existing assets and build new content around key messages
- Create campaigns or extend life of existing assets
Sales Enablement
- Support go-to-market campaigns with sales presentations, partner materials, and more
- Brainstorm themes for sales and partner enablement campaigns
- Work with strategists and designers to develop and finalize all deliverables
PR
- Support PR pushes with press releases, executive bylines, and research reports and synopses
- Develop industry reports and supporting content to gain media coverage for company research and solutions
Messaging Frameworks
- Develop messaging frameworks for company value propositions, services, and marketing campaigns
Let's work together.
Contact Holly Larson at:
919 259 8704
holly@scribblestudio.biz
Scribble Studio, LLC
linkedin.com/in/hollyklarson/
Raleigh/Durham, North Carolina
