Marketing Tech Made Easy
Are you looking for a great B2B writer who knows tech and can help you market to senior business and tech buyers? You’re in the right place. Check out my marketing portfolio of work for companies ranging from startups to blue-chip technology brands, developed with all-star strategists and creatives.
#AgenticAI #AI #Automation #Data #GenerativeAI #LLMOps #ML
Tredence
Tredence is a global data, analytics, and AI company that solves last-mile challenges for enterprises. I support the entire India-based marketing team, providing solution naming and campaign ideas and creating thought leadership for VP to C-level executives across key trends and industries.
Primers and White Papers
Tredence
Transcending Leadership in the Age of Agentic AI
Tredence
Beyond Possible: Becoming Future-Ready with AI
Tredence
Navigate Growth Horizons with Generative AI
Tredence
The Coming Collision: Maximizing Business Impact with Generative AI
Tredence
Using Generative AI to Streamline Clinician Workflow and Reduce Burnout
Tredence
The Moral and Market Argument for Responsible AI
Tredence
Beyond ChatGPT: When Generative AI Meets the Enterprise
Tredence
The Acceleration Advantage: Why Enterprise Teams Should Race to Develop LLMOps Capabilities
Tredence
Optimizing Supply Chains from the Outside-In: Improve Resiliency and Agility with a Command Center
Tredence
Unlocking Supply Chain & Manufacturing Efficiencies with an AI/ML-based Command Center for Life Sciences
Tredence
Conquer the Data Divide: How Consumer Packaged Goods Firms Can Create More Value with Customer Data Platforms
Tredence
Priced to Perfection: Optimizing CPG Pricing and Promotional Strategies to Drive Sustainable Growth
Tredence
How the Data-Powered Enterprise Unifies and Monetizes Data
Tredence
Dominating with Data: Migrating and Modernizing CPG Data to Unlock New Capabilities
Tredence
Evolution in ETL: How Skipping Transformation Enhances Data Management
Tredence
Accelerate Business Value from Data Sharing with Databricks Unity Catalog and Tredence UnityGO!
Tredence
Migrate to Modernize: Tredence Data Migration Primer
Tredence
Migrate to Modernize Your Data and Analytics eBook
Tredence
Manufacturing a Future with Less Plastic
Tredence
Optimizing Cloud Costs: Tredence Cloud FinOps Primer
#Cybersecurity #CloudNative #CNAPP
Marketing Agency
I wrote case studies for a large cloud native application protection platform (CNAPP) provider before its acquisition.
Touchdown PR
Touchdown PR, now part of Ruder Finn, provides PR services for startups. I have developed blogs, bylines, press releases, and survey reports for their clients, including Beekeeper, Cubic, Forter, Laminar, and Titaniam.
Beekeeper
CDG
Cubic Transportation
Exabeam
Laminar, acquired by Rubrik
Titaniam, now known as Portal26
Vertiv
Vertiv is a global provider of critical digital infrastructure and continuity solutions. I support Vertiv with ongoing product marketing services, developing content and campaigns to roll out new and upgraded solutions. Services include interviewing SMEs and writing application briefs, data sheets, and white papers.
Blogs
White Papers
Vertiv™ Avocent® ADX Ecosystem Campaign
SEO Pillar Pages
#Manufacturing #Connected Workforce
QAD Redzone
QAD Redzone provides a mobile, social platform for frontline workforce collaboration that unlocks greater productivity and innovation. I support the content and marketing team by developing blogs, bylines, and case studies. I also work with the team and subject matter experts to create annual reports and biannual magazines.
Magazines and Reports
Blogs
#Sustainability #Innovation
PA Consulting
I write blogs, bylines, and case studies for PA Consulting, a management consulting firm headquartered in the UK. Work includes conducting online research, interviewing SMEs, and drafting and editing content. Topics include business model transformation, product innovation, regulatory compliance, and sustainability.
Sustainability Articles and Blogs
Other Topics
Case Studies
#CMDB #ITAM #DCIM #Incident Management #MTTR
Device42, acquired by Freshworks
Device42 is a software company that provides an integrated configuration management database (CMDB), IT asset management (ITAM), and data center infrastructure management (DCIM) solution. I have worked with the marketing and product team to reinvigorate the company’s blog channel, developing long-format, SEO-friendly content.
#DigitalWorkspaces #Healthcare #DigitalFrontDoor
Merit Mile
I have worked with Merit Mile, a Florida-based marketing agency, to develop campaigns for Citrix and Hitachi Vantara and their partners. Work includes joint solution marketing and sales enablement. Services included creating themes and messaging pillars, emails, collateral, infographics, eBooks, presentations, and more.
Avanade | Microsoft
Citrix | Microsoft
Hitachi Solutions | Microsoft
#Finance #Payments
McLellan Writing Team
I worked with McLellan Writing Team, a B2B and technology content firm, to develop thought leadership for a marketing campaign for FIS Global. The campaign targeted different industry buyers who would benefit from implementing prepaid cards to pay their workers.
#DEI #Leadership #VC #PE
The Diversity Network and Walk West
I have produced white papers and content series for The Diversity Network and its sister company, Walk West.
Let's work together.
Contact Holly Larson at:
919 259 8704
holly@scribblestudio.biz
Scribble Studio, LLC
linkedin.com/in/hollyklarson/
Raleigh/Durham, North Carolina
